Nordic Swan


NORDIC SWAN ECO LABEL

The Bambo range holds the “Swan Eco-label” – the Scandinavian official environmental label for eco-products, which means an environmentally assured and safe product for the baby.

The Nordic Eco-label’s goal is a sustainable society through sustainable consumerism. To be able to reach that goal it is important that more consumers choose eco-labeled products and that more companies brand their products and services with the Nordic Swan Eco-label.

The Swan is the official Nordic Eco-label, introduced by the Nordic Council of Ministers. Its aim is to provide information to consumers to enable them to select products that are the least harmful to the environment. It focuses on product areas where eco-labeling is seen to be both a necessity and a benefit.

The criteria are based on evaluation of the environmental impacts during the entire life cycle of the products. There are specific requirements aimed at reducing factors considered environmentally harmful. Criteria are updated every three years to take account of new knowledge and production methods.

 

Origin

The Nordic Eco-label was established in 1989 by the Nordic Council of Ministers, and is locally implemented by the governments of Sweden, Norway, Iceland, Denmark and Finland. It is the official eco-label in the Nordic countries. Today it is the world’s leading eco-label with over 3000 products and services in a total of 66 product areas.

 

Purpose of Nordic Eco-Label

The Nordic Eco-label was established in 1989 by the Nordic Council of Ministers, and is locally implemented by the governments of Sweden, Norway, Iceland, Denmark and Finland. It is the official eco-label in the Nordic countries. Today it is the world’s leading eco-label with over 3000 products and services in a total of 66 product areas.

 

Nordic Eco-Labeled Products

Today there are 66 product and service categories. Thousands of products and services, from detergents to car tires to hotels and restaurants can apply for the Nordic Eco-label. In order to receive a Nordic Eco-label license the product or service must meet criteria requirements from one of the 66 product criteria areas, and for the specific product group. Each company must provide, among other things, independent testing results and documentation for the specific product. A control visit will also be made. If approved, the product or service may carry the Nordic Eco-label.

 

Product Criteria

The Swan Label chooses to work in the areas where they believe they can make a difference. In other words, choosing areas where they can achieve the highest environmental impact gains. The Swan Label chooses product areas from three perspectives.

  • Relevance – is this an area with huge environmental problems? If it is, the Nordic Eco-label looks closer and investigates.
  • Potential for environmental improvements – if criteria are created for this group, will it make an environmental difference and impact? Whether these products are used by many people is also taken into consideration.
  • And lastly, can the Nordic Eco-label steer the production of this product or the establishment of this service (e.g. for hotels, restaurants, car washes) so that labeling this product will achieve a better environmental production or establishment process?

A total lifecycle span analysis is used for all products and services. Criteria are decided upon in an open process with experts from the business world, environmental organizations and authorities. Before the criteria are accepted by the Nordic Eco-labeling Board they are publicized for review and comments. The Nordic Eco-labeling Board makes the final decision on which Nordic criteria will be implemented in the Nordic countries.

 

Analysis

We have criteria for the use of chemicals, the amounts of discharge to the air, water and ground that the product produces, as well as energy usage and waste procedures. We also investigate quality and functionality aspects of the product. The criteria are totally comprehensive; from raw material selection, to the manufacturing process, and ultimately to disposal of the product.